The gaming and online betting industry in Chile welcomes a new strategic player with the official launch of AGRUGAMING, an association created to represent, connect, and empower supplier companies operating within the betting and iGaming ecosystem.
The organization begins its activities in Chile with a long-term vision of regional expansion across Latin America. Its mission is to bring together companies and professionals involved in key industry segments, including technology, platforms, cybersecurity, marketing, payment solutions, compliance, infrastructure, and other specialized services that support the gaming sector.
AGRUGAMING’s launch comes at a pivotal moment for the industry. Chile is currently experiencing significant regulatory developments and market transformations that are expected to reshape the future of gaming and online betting operations. The arrival of a new government and the ongoing implementation of a regulatory framework present both challenges and opportunities for industry stakeholders.
Against this backdrop, the association aims to support suppliers as they adapt to new regulatory, operational, and compliance requirements while fostering stronger collaboration among the companies that drive the industry’s growth.
AGRUGAMING is led by a board composed of highly respected industry professionals. Its leadership includes Francisco Leiva, Chile’s first Superintendent of Casinos and a key figure in the modernization of the country’s gaming regulatory framework; Patricio Broerse, an entrepreneur with extensive experience in technology, business development, and commercial growth within the gaming sector; and David Fica Jaque, a technology entrepreneur involved in the development of digital projects and innovation initiatives across multiple industries, including gaming.
According to the association, one of its primary goals will be to create collaborative spaces for supplier companies, facilitate knowledge sharing, and contribute to the development of a stronger and more future-ready industry.
“The industry needs an organization that represents and connects the suppliers driving its growth. AGRUGAMING was created to foster collaboration, share knowledge, and create new development opportunities for the ecosystem,” representatives of the association stated.
Among its strategic objectives are promoting best practices, encouraging innovation, creating networking opportunities, and supporting the sustainable growth of the gaming and betting industry in both Chile and Latin America.
Through this initiative, AGRUGAMING aims to establish itself as a leading platform for representation and collaboration among industry suppliers, actively contributing to the development of a more competitive, modern, and regulation-ready market.
For more information about the association and its board of directors, visit www.agrugaming.com.
