The platform enters a new chapter with functional upgrades designed to strengthen direct iGaming connections
AffPapa is kicking off 2026 with the launch of Dashboard Version 3.0, marking a new chapter through a fully rebranded and upgraded platform. Since going live in 2020 as AffPapa’s first product, the Dashboard has grown into an active ecosystem, bringing together more than 300 operators and 2,300 affiliates across the iGaming industry.
What is the AffPapa Directory?
As a new format for the industry, the AffPapa Directory was initially sometimes mistaken for a traditional affiliate network. However, AffPapa does not act as a middleman and never takes commissions from partnerships. Operators join through an annual subscription, affiliates join for free, and once a connection is established, the relationship belongs entirely to both parties.
As the platform continues to expand globally, AffPapa remains committed to its core mission: strengthening direct connections between operators and affiliates within the iGaming industry, fostering more transparent and efficient partnerships.
What’s new in Dashboard Version 3.0?
The Dashboard 3.0 rebrand goes far beyond visual changes. The new version introduces meaningful functional improvements designed to make discovering, managing, and communicating with partners faster and more intuitive than ever.
Improved search and filtering
Finding affiliates, operators, or B2B partners is now quicker thanks to enhanced search capabilities and more intuitive filters. Company cards display richer information, all within a single-page layout that eliminates endless scrolling.
Dedicated Streamers & Crypto pages
Separate pages for streamers and crypto partners have been added, allowing users to find niche-specific profiles with just one click and significantly reducing search time.
Redesigned Offers Page
The Offers Page features a cleaner design and improved layout. Brands can publish multiple offers, communicate directly from the offer card, and control visibility to better stand out.
Sub-brand management
Larger brands can now manage multiple sub-brands independently. Each sub-brand appears in search results while remaining linked to the main brand, making it easier to showcase different verticals and offerings.
Real-time chat
The new chat functionality enables direct messaging with partners, file sharing, screenshots, and GIFs. All conversations are centralized in one place, with visibility of online users and direct access to AffPapa support.
Optimised Events Page
The Events Page has been simplified and reorganized, making it easier to find upcoming events and view all key details at a glance, while retaining the core features users are familiar with.
Commenting on the launch, Levon Nikoghosyan, Founder and CEO of AffPapa, said:
“We’re beyond excited to kick off 2026 with this major update. After the growth we experienced in 2025, it was clear that the AffPapa Dashboard needed to evolve as well. We worked hard to ensure that our core mission of enabling direct iGaming connections is easier than ever to achieve.”
He added:
“Our goal is simple: to make the platform work for everyone, and we can’t wait to see how the AffPapa community puts the new Dashboard to use.”
The AffPapa Dashboard rebrand and update is already live. For those who have not yet joined the Directory, now is the perfect time to explore the new Dashboard in action.
The new Dashboard forms part of a wider rebrand of the AffPapa ecosystem, with more updates set to be revealed very soon.
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