The event will bring together industry leaders in Lima to discuss regulation, compliance, payments, affiliation and sustainable expansion across the region
With just one month remaining, the highly anticipated LiGA Summit 2026 is set to bring together a diverse range of regional and international gaming stakeholders on 15–16 June 2026 at the El Pardo Lima – A DoubleTree by Hilton Hotel.
Following the implementation of Peru’s new licensing framework, the country has quickly become one of the focal points of Latin America’s regulated gaming landscape, generating growing interest around the upcoming summit. As operators, affiliates and suppliers continue adapting to a more structured regulatory environment, the event is expected to drive meaningful conversations surrounding affiliate compliance, responsible marketing, AML and KYC processes, player protection, payments innovation, localisation and sustainable growth across the region.
Margarita Cruz shares insights on regulation and operational growth in LatAm
To better understand the opportunities and operational realities currently shaping Latin America’s regulated gaming markets, Margarita Cruz, Director and Founder of Diamond28 Consulting Limited and Chairperson of LiGA Summit 2026, shared her perspective ahead of the event.
Speaking about the factors that separate sustainable growth from short-term market entry strategies in Latin America, Cruz emphasised that long-term success in Peru will depend heavily on local understanding, trust and operational execution.
“Peru is a young but fast-maturing regulated market, live since February 2024. It is already becoming one of the most strategic markets in LatAm. International operators and affiliates need to understand that Peru is not simply an entry market. It is evolving into a market where compliance, localisation, payments, player trust and strong local partnerships will define who succeeds.
Those who adapt to the local reality, rather than copy-paste models from Europe or other LatAm jurisdictions, will be better positioned for sustainable growth,” she explained.
Addressing the growing relationship between compliance and commercial strategy across Latin America’s gaming sector, Margarita added:
“As more LatAm markets become regulated, operators need to invest in proper infrastructure: responsible gaming tools, marketing controls, AML processes, data governance and player protection.
Compliance and commercial teams can no longer work separately. They need to work together to protect the player, the brand and the licence. In regulated markets, compliance is no longer only a legal requirement; it becomes part of long-term commercial credibility.”
Cruz also highlighted the role artificial intelligence, automation and data will play in shaping future competitiveness for operators and affiliates.
“AI, automation and data will have the biggest impact when used practically: better player segmentation, fraud detection, AML monitoring, safer personalisation and more efficient CRM systems.
For affiliates, the winners will be those who use data to deliver quality traffic, not simply volume. For operators, technology will improve acquisition, retention, responsible gaming and risk controls. The real competitive advantage will come from using technology to better understand the player while remaining compliant.”
Beyond regulation itself, she noted that payments, localisation, execution and trusted partnerships will continue to define successful expansion strategies across Latin America.
“LatAm is not a single market. Each country has different player behaviours, payment habits, regulatory expectations and commercial realities. Sustainable growth depends on execution: having the right local partners, reliable payment flows, strong CRM systems, responsible marketing and an operational model capable of adapting market by market.”
Finally, Margarita Cruz explained why LiGA Summit 2026 arrives at such a pivotal moment for the industry:
“Peru is transitioning into a more mature and regulated market, and LiGA Summit creates the perfect platform to bring together operators, affiliates, regulators, technology providers and payment specialists. It is where the industry moves from discussion to execution, shaping the next phase of growth across Latin America.”
A key meeting point for Latin America’s gaming future
The LiGA Summit 2026 will gather industry leaders, perspectives and companies actively shaping the future of gaming across Latin America. From regulation and responsible gaming to operational scalability and localisation, the summit will provide a strategic space for networking, collaboration and high-level industry discussions.
Stakeholders interested in understanding the region’s evolving gaming landscape can still secure their participation before the remaining spaces are filled.
Registration available at: LiGA Summit 2026 Registration
