As the gaming industry continues to evolve at an unprecedented pace, CLASES PLAY has launched in Latin America the Diploma in Strategic Omnichannel Gaming Management (Landbased & iGaming), a programme designed to train the next generation of industry leaders.
The diploma offers a comprehensive approach that combines strategy, technology, and player behaviour analysis. Key topics include digital transformation, risk management, CRM, gamification, and 360° marketing, all essential pillars for building high-performance gaming ecosystems.
Aimed at executives and industry professionals, the programme delivers a practical, hands-on learning experience. Across 10 intensive sessions, participants will gain the tools needed to design omnichannel strategies, enhance user experience, and build sustainable competitive advantages in fast-moving markets.
The diploma is led by Renzo Escalante, a recognised international expert in marketing and gaming, bringing over 20 years of experience and a strategic vision tailored to the Latin American landscape.
Through this initiative, CLASES PLAY reinforces its commitment to supporting the industry’s transformation, as the future of gaming becomes increasingly omnichannel, innovation-driven, and player-centric.
For more information and seat reservations, visit: https://wa.link/la9k5y
