Saturday, September 27 2025

Pragmatic Play strengthens its presence in Brazil through a strategic alliance with TQJ

Pragmatic Play, one of the leading content providers in the iGaming industry, has signed a strategic partnership with Todos Querem Jogar (TQJ), a company operating in Brazil’s regulated sports betting and online gaming market, and part of the Grupo Silvio Santos investment portfolio. This alliance combines TQJ’s tradition in popular entertainment with Pragmatic Play’s cutting-edge technology.

Through this agreement, Pragmatic Play will deliver its award-winning portfolio of slots, live casino, and virtual sports to TQJ, significantly strengthening the range of immersive, high-performance gaming experiences available to users of Bet do Milhão, one of the company’s flagship brands.

Thanks to this collaboration, Bet do Milhão players will gain access to some of Pragmatic Play’s most iconic and best-performing titles, such as Gates of Olympus 1000, Sweet Bonanza 1000, and Blackjack X, in addition to an extensive catalog of live dealer games and innovative virtual sports simulations.

Brazil has become a key strategic market for Pragmatic Play, with an active player base and a growing demand for premium digital entertainment. This makes the country one of the pillars of the company’s expansion strategy in Latin America.

Victor Arias, VP LATAM at ARRISE powering Pragmatic Play, commented:


“Pragmatic Play is thrilled to partner with Bet do Milhão as we continue our mission of delivering first-class gaming experiences across Latin America. Bet do Milhão is a dynamic operator with a strong presence in Brazil, and we are confident this partnership will further enhance the entertainment journey of its users.”

Leonardo Gadelha, Director of Innovation at TQJ, added:


“This partnership is another step in consolidating our position as a leading digital entertainment company in Brazil. Pragmatic Play’s content is among the most recognized and valued in the industry, and we are excited to bring this new portfolio to our players through Bet do Milhão. Our commitment remains to operate responsibly within a regulated and secure environment, always promoting responsible gaming as part of the high-quality entertainment we strive to deliver.”

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