Five Incentive Studios titles are now available to bet365 players in Alberta, marking the company’s debut in Canada’s newest regulated gaming market and further strengthening its North American expansion.
Incentive Games, the leading B2B iGaming software provider, has continued its North American expansion through its real-money gaming division, Incentive Studios, with the launch of five of its titles on bet365 in Alberta’s newly regulated online gaming market.
The rollout makes Kicker, Mega Flight, Mega Flight Boost, Velocity, and Squid Game Red Light Green Light Cashout available to bet365 players across the province, representing Incentive Studios’ first launch in Alberta and another significant milestone in its ongoing growth across regulated North American jurisdictions.
The integration introduces Incentive Studios’ expanding portfolio of crash and arcade-style games to players in Canada’s newest regulated province, reinforcing the company’s strategy of focusing on licensed market expansion.
The launch also builds on the long-standing partnership between Incentive Games and bet365, as both companies continue working together to deliver innovative and engaging gaming experiences across multiple regulated markets.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said:
“We are delighted to see our real-money games launch with bet365 in Alberta. As one of the world’s leading operators, bet365 has consistently demonstrated its commitment to delivering high-quality player experiences, making them an ideal partner as we continue expanding across North America.
Launching in Alberta represents another important step for Incentive Studios, and we’re excited to bring five of our most popular titles to players in the province.”
Rich Graham, Associate Vice President of Gaming at bet365, added:
“Incentive Games has become an important partner for bet365 with its fresh, unique approach to game development, particularly in emerging verticals.
We’re delighted to further strengthen our partnership by becoming their first partner in Alberta, and we’re confident that local players will enjoy their products.”
The Alberta launch continues Incentive Studios’ momentum across regulated markets following recent launches in Ontario, Brazil, and Pennsylvania, further reinforcing the company’s long-term expansion strategy across North America and beyond.
