Emerging Market Ventures (EMV), a B2C iGaming group focused on emerging markets, has officially announced its global debut at ICE Barcelona 2026, taking place from January 19 to 21.
EMV enters the market with a clear mission: to bridge the gap between global iGaming standards and the local realities of Africa’s emerging markets, including Mozambique, Angola and the Democratic Republic of Congo. The group is executing this vision through a dual-vertical strategy, offering fully licensed sportsbook and casino operations.
By identifying a significant market gap, EMV has built its ecosystem around the widespread adoption of mobile money and local wallets, enabling fast, low-ticket deposits and withdrawals that reflect everyday user behavior across the region.
Its proprietary platform has been designed mobile-first from the ground up, optimized for low-bandwidth environments to ensure a seamless user experience across all gaming verticals, regardless of connectivity limitations.
Beyond traditional iGaming offerings, EMV is also unveiling a parallel crypto-native track, featuring custodial and on-chain wallet integrations where local regulations allow.
As part of its global launch, the EMV team will be present at ICE Barcelona, engaging with strategic partners and industry stakeholders interested in the African iGaming growth story.
“Our strategy is 100% built around compliant operations and deep regional expertise,” said the EMV leadership team. “We are redefining how businesses scale in these jurisdictions by proving that success in Africa is driven by hyper-localization, seamless mobile-first connectivity, and a true understanding of the user’s everyday reality.”
