The programme, developed in partnership with Conversion Conf, will address key challenges facing affiliate businesses, from building stronger teams and finding new traffic sources to making practical use of artificial intelligence.
Affiliate Leaders Summit 2026 is set to feature a programme focused on some of the key challenges currently shaping affiliate businesses, including team building, new traffic sources, business growth and the growing role of artificial intelligence.
As part of the programme, the event will feature a dedicated Conversion Conf stage, curated in partnership with the global affiliate and performance marketing event organiser. The stage will bring together affiliate founders, media buyers, marketers, commercial leaders and technology specialists for a practical programme focused on strategies and solutions that can be applied to everyday business challenges.
The programme will be structured around three main pillars: Scale, Growth and AI, taking place from Tuesday, 29 September to Thursday, 1 October.
Scale: Building stronger teams and systems
The opening day will focus on Scale, exploring the internal structures, systems and processes affiliates need to build sustainable businesses.
Sessions will examine operational efficiency, the development of stronger sales functions and the use of automation to reduce manual workloads. The programme will also explore how affiliate partnerships are evolving beyond lead generation and what founders need to consider when taking their businesses into their next stage of growth.
Sessions include:
- From Small Team to Scalable Company: Building Systems That Work
- Beyond Leads: Building a Scalable B2B Marketing Strategy for 2026
- Scaling in 2026: What Every Founder Needs to Know
Growth: Finding traffic that converts
The Growth track will turn its attention to new audiences, traffic sources and acquisition strategies as affiliates compete in an increasingly crowded digital environment.
The programme will examine opportunities across channels including TikTok and Telegram, alongside influencer marketing. It will also explore the creative systems and internal processes media buying teams are using to increase spend and improve campaign performance.
Sessions include:
- Influencer Marketing Strategy at Scale: In-house vs External Partnerships
- Unlocking High-Profit iGaming Traffic: How Affiliates Discover & Scale the Best Markets
- From Meme to Millions: How Gen Z Is Rewriting the Rules of iGaming
AI: Balancing automation with human expertise
The final day will focus on AI, examining how artificial intelligence is reshaping team structures, creative production, SEO and organic traffic.
The sessions will explore how affiliate businesses can use AI to work faster and operate more efficiently while maintaining the creativity and human expertise that remain important competitive advantages.
The programme will also examine the current limitations of AI and the role of human judgement in content creation and marketing strategy.
Sessions include:
- Creative Strategy in 2026: Professional Production vs AI-Generated Creatives
- Building a Brand That Affiliates Trust
- Can We Trust AI 100%? Top 5 Things AI Still Can’t Do for Your Business
The programme will also feature industry figures including Aleksandr Flint, Founder of Flint Group; Dmitriy Belianin, Founder of Blask; Nikolay Nice, Founder of Sinners Media Buying; Mike Waizman, CMO of NGM GAME; Angelina Miko, Founder of Miko TikTok Traffic; Manish Chhabra, Senior Product Manager at Tinder; Ashley Wright, Founder & CEO of Social Tale; and Nefeli Papadopoulou, Senior Acquisitions Manager at Google EMEA, among others.
Rasmus Sojmark, CEO and Founder of SBC, highlighted the position of affiliates within an industry undergoing rapid change.
“As the bridge between operators, platforms and players, affiliates are often among the first to feel the impact of change, and the speed of this change is increasing. That is why our partnership with Conversion Conf is so important. They understand the challenges affiliate businesses are dealing with every day, and together we’ve built a programme that gets to the heart of how to solve them.”
Lana Rossi, CEO of Conversion Conf, emphasised the practical focus of the programme and the importance of providing strategies that attendees can apply immediately.
“Affiliate businesses don’t need more conversations about what might matter in two or three years; they need practical answers to the problems they are dealing with today. That’s what this stage is all about, allowing attendees to leave with strategies and approaches they can put into practice straight away.”
Affiliate Leaders Summit 2026 will take place from 29 September to 1 October 2026 at Feira Internacional de Lisboa (FIL) and MEO Arena in Lisbon, Portugal. The event is expected to welcome 10,000 industry professionals for three days of networking, exhibition and education.
Access to the Conversion Conf stage will be reserved for attendees with an Affiliate Leaders Summit VIP Pass, while affiliates may be eligible for a complimentary pass.
