The São Paulo summit continues to position itself as a key platform for dialogue between regulators, operators, and industry leaders
The North American Association of State and Provincial Lotteries (NASPL) has officially endorsed BiS SiGMA South America 2026, set to take place from April 6 to 9 in São Paulo, Brazil, at the Transamerica Expo Centre. The endorsement highlights the growing importance of the event as Brazil advances its regulated betting and gaming framework.
Interest in Brazil’s market has accelerated significantly, and the upcoming edition of the summit reflects this momentum with an expanded format. The event will feature three dual-language conference stages and a comprehensive agenda designed to connect regulators, operators, technology providers, and lottery stakeholders. More than 18,500 delegates and over 250 speakers are expected to attend.
The program will also include startup pitch sessions, networking dinners, awards ceremonies, and a major closing celebration, making it a strategic hub for business development, regulatory discussions, and international collaboration.
NASPL’s endorsement underscores the summit’s value as a platform for dialogue between public authorities and private sector stakeholders. In its official statement, the association highlighted the event’s contribution to regional cooperation and responsible industry growth.
Brian Rockey, President of NASPL, emphasized that the summit offers a valuable opportunity for stakeholders to exchange knowledge and build cross-regional partnerships. The association also noted that events like this play a key role in promoting best practices and supporting transparent, well-regulated market development.
Additionally, NASPL stressed the importance of international collaboration in establishing sustainable frameworks for gaming and lottery markets across Latin America.
In recent years, BiS SiGMA South America has emerged as one of the leading gaming and betting events in the region. Hosted in São Paulo, it brings together operators, affiliates, regulators, suppliers, and investors to explore the future of regulated markets and digital gaming innovation.
The agenda covers key topics such as regulatory compliance, payment systems, technological development, and responsible gaming—areas that are particularly relevant as Brazil and neighboring countries continue to refine their regulatory frameworks.
For lottery and state-regulated gaming organizations, the summit also provides a unique opportunity to engage directly with policymakers and technology leaders shaping the industry.
NASPL’s endorsement reflects a shared commitment to open dialogue, responsible regulation, and sustainable market growth. By bringing together key stakeholders, the event fosters balanced discussions around innovation, compliance, and governance.
As Latin America gains increasing global attention, driven by regulatory progress and market opportunities, São Paulo continues to stand out as a central hub for international operators, regulators, and suppliers.
BiS SiGMA South America 2026 aims to build on this momentum by providing a platform where stakeholders can exchange ideas, address common challenges, and collaborate toward responsible growth across the region.
