DATA.BET, a leading sportsbook solution supplier, will attend ICE Barcelona 2026, taking place from 19 to 21 January, where it will showcase its latest product developments at stand 5G31. Visitors will be able to explore expanded platform capabilities, including the recently launched Bet Boost and Picture-in-Picture tools.
Looking ahead to 2026, DATA.BET will present its portfolio under the slogan “Betting That Works,” an approach focused on delivering technology that operates seamlessly from the moment it is integrated. The strategy prioritizes ease of use, flexible customization, consistent performance growth, and ongoing technical support from a dedicated team.
At the event, DATA.BET will place a strong emphasis on its solutions for casino operators, demonstrating how adding a sportsbook can boost user engagement, extend player activity, and unlock new revenue streams. The company’s plug-and-play Single Page Application (iFrame) enables operators to integrate a fully customizable, SEO-optimized sportsbook in approximately one week, tailored to specific brand designs, promotions, and user journeys.
As part of its presence at ICE Barcelona, DATA.BET will host two prize activities at stand 5G31 on 19–20 January, giving attendees the chance to win an iPhone 17 Pro. Participants can enter via the Business Card Lottery by visiting the booth, meeting the team, and leaving a business card, or by joining an interactive cosplay challenge featuring DATA.BET cosplayers inspired by iconic characters from the world’s most popular esports titles. Attendees can take photos with the cosplayers and share them on LinkedIn. Winners from both activities will be announced at the DATA.BET stand on the afternoon of January 20.
Commenting on the company’s presence at the event, Otto Bonning, Head of Sales at DATA.BET, said:
“At ICE Barcelona, we aim to show operators that betting products can be both simple and highly effective. One of our key goals is to openly discuss our performance and present the figures that explain why some of the industry’s leading brands are already using our services. We will cover delivered margins, the importance of risk management, our SPA (iFrame) capabilities, and new features ready for immediate implementation.”
