BetConstruct AI has announced the launch of Special Bets, a new engagement tool designed to give operators a higher level of strategic control under the concept of “The Choice”. The module enables operators to create, manage, and promote unique betting opportunities seamlessly alongside their standard sportsbook offering.
Built to enhance player retention, Special Bets provides a fully configurable environment that empowers operators to differentiate their brand and take the lead in their commercial strategy. Through “The Choice,” operators gain access to key capabilities, including:
- Custom market creation: the ability to design specific scenarios, such as “Team A to win and Player B to score,” based on predefined conditions.
- Enhanced player engagement: the option to offer boosted odds with safety caps, increasing excitement around major sporting events.
- Intelligent targeting: the flexibility to target new customers or specific player segments, supported by strict participation limits and overall offer caps.
With BetConstruct AI, the sportsbook becomes a canvas for strategic creativity. The Special Bets module ensures that every choice to engage players with high-value offers is backed by automated settlement processes and comprehensive audit trails, delivering both flexibility and operational confidence.
