Wednesday, August 19 2026

Hub88 adds NeverEnding’s player-tested games to its content platform

The partnership gives operators access to NeverEnding’s growing portfolio, with every title tested more than 5,000 times by real players before release.

Hub88 has announced a new partnership with NeverEnding, a slot provider focused on reducing bureaucracy and streamlining game development, to bring the studio’s growing catalogue to its global operator network.

Under the agreement, operators will be able to access NeverEnding’s full portfolio through the Hub88 platform, giving them a streamlined way to add new content to their lobbies.

NeverEnding is also investing in a comprehensive suite of promotional features, with new tools being developed to provide operators with additional ways to increase player engagement.

A key element of the studio’s approach is its pre-release validation process. Every NeverEnding title is played more than 5,000 times by real players before launch, allowing the team to evaluate performance and fine-tune each game ahead of its commercial release.

For operators, this means receiving titles that have already undergone extensive player testing and arrive in the lobby with performance data behind them.

NeverEnding’s compact and agile structure is also designed to minimise bureaucracy and accelerate decision-making, supporting faster development and more responsive partner relationships.

The agreement adds to Hub88’s growing roster of fast-scaling suppliers and reinforces its focus on working with studios capable of responding quickly to changing player and operator expectations.

Ollie Castleman, Managing Director at Hub88, said:

“Operators are increasingly looking for suppliers who can keep pace with how quickly player expectations shift, and NeverEnding does exactly that.”

He added that this responsiveness will become increasingly valuable as NeverEnding continues to expand both its game portfolio and promotional toolkit.

Ihor Zarechnyi, CEO at NeverEnding, highlighted Hub88’s importance to the studio’s international growth, pointing not only to the scale of its network but also to its approach to partnerships and infrastructure.

According to Zarechnyi, Hub88’s focus on innovation and building smart infrastructure for its partners closely aligns with NeverEnding’s own approach and represents a strong signal for the company’s global expansion.

The partnership reflects a broader trend across the iGaming sector, as operators increasingly seek content that combines portfolio diversity with proven player performance, promotional flexibility and agile development processes.

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