Sportradar and Oddin.gg Enter AV Betting Agreement to Expand Esports Reach
April 1, 2024
Prague & St. Gallen, March 28, 2024 – Sportradar (NASDAQ: SRAD) and Oddin.gg, an award-winning B2B betting solutions provider for esports, have announced a multi-year strategic partnership. They will offer audiovisual streaming of Oddin’s exclusive esports content to Sportradar’s betting operator clients globally. This move supports Oddin.gg’s growth in the €83 billion esports betting market of 2023.
The agreement aims to extend Oddin.gg’s official competition content reach using Sportradar’s leading AV betting platform. Sportradar’s network of 900+ betting operator clients will benefit by offering a wider variety of live streamed esports events. This partnership also opens doors for future collaborations.
Notable competitions featured in this partnership include:
PGL Copenhagen Major 2024, the first Major for Counter Strike 2;
Dacha DOTA2 Qualifiers and Main Events;
Dacha Counter Strike 2 Qualifiers and Main Events;
Tipsport MCR 2024.
Patrick Mostboeck, SVP Fan Engagement at Sportradar, commented: “This agreement strengthens Sportradar’s esports offering and supports Oddin.gg’s growth plans through AV streaming for betting. Our ultra-low latency audiovisual outputs and real-time trading solutions provide operators with critical materials to engage the global esports fan base.”
Vlastimil Venclik, CEO and co-founder of Oddin.gg, added: “Oddin.gg, as an innovator in esports betting, aligns with Sportradar, a leader in sports data and content distribution. This strategic alliance merges our expertise and Sportradar’s video distribution capabilities, enhancing the esports betting market experience.”
Esports’ popularity has surged, with global gaming livestreaming projected to reach €1.41 billion by 2025, highlighting the market’s growth trajectory.
