Pragmatic Play, a leading content provider for the iGaming industry, has expanded its partnership with Cactus Gaming by integrating its advanced Smart Studio solution, now live across the operator’s brands.
Smart Studio delivers extensive customization and branding capabilities, powered by advanced technology that gives operators full control over the design of the gaming environment. This enables the creation of premium, tailored casino experiences aligned with each brand’s identity.
With this integration, Cactus Gaming can now offer its players a wide selection of live casino titles, including localized classics such as Blackjack, Roulette, and Baccarat, all delivered with top-tier quality standards.
The agreement marks another step in Pragmatic Play’s expansion within Brazil’s regulated market, where demand for its leading content portfolio continues to grow across one of the region’s most dynamic and high-growth jurisdictions.
Victor Arias, VP of LatAm at ARRISE, said: “The Smart Studio solution continues to see strong adoption across Latin America, thanks to the flexible environments and full customization it provides to operators. We are delighted to see it now live with Cactus Gaming’s live casino offering in Brazil’s regulated market, and we look forward to further strengthening this close partnership.”
Thiago Garrides, CEO of Cactus Gaming, added: “Pragmatic Play’s products have supported our growth in Brazil, enabling us to establish a strong market position. Now that Smart Studio is live, we are confident it will help us further expand our casino portfolio and deliver the best possible experiences to our customers.”
