OpticOdds, a leading provider of real-time sports betting data feeds and trading solutions, has announced a new integration partnership with Pragmatic Play aimed at significantly expanding U.S. player prop market coverage across major sports within Pragmatic Play’s Sportsbook vertical.
Through this collaboration, OpticOdds’ ultra-low-latency odds feed will be integrated into Pragmatic Play’s sportsbook platform, allowing operator partners to offer a broader range of player-focused betting markets with accurate real-time pricing and enhanced market depth.
This strategic partnership enables Pragmatic Play to leverage OpticOdds’ advanced data and pricing infrastructure to deliver a robust player prop offering with deep coverage of major U.S. leagues, including the NBA, NFL, MLB, and more.
Ryan Weinstock, Chief Commercial Officer at OpticOdds, stated:
“At OpticOdds, our mission is to equip operators with fast and reliable data across every market. By partnering with Pragmatic Play Sports, we’re enabling a significantly broader selection of U.S. player prop markets through our comprehensive data feeds. The precision and depth of our pricing will help Pragmatic Play’s platform provide bettors with engaging, player-focused wagering experiences without compromising integrity or accuracy.”
Gareth Crook, SVP of Sports at Pragmatic Play, added:
“This new partnership with OpticOdds expands the range of data feed options available to our operators, with a particular focus on strengthening our U.S. sports coverage through the addition of comprehensive player prop markets. Working closely with Ryan and the wider OpticOdds team, we look forward to delivering a best-in-class U.S. sports portfolio to our existing and future operator partners.”
