Alliance combines premium content, official data, and next-generation streaming technology
DATA.BET, a trusted sportsbook solution provider, has announced a strategic partnership with Pragmatic Play, one of the leading content suppliers to the iGaming industry, to strengthen the new esports betting offering of Pragmatic Play Sports.
Through this collaboration, Pragmatic Play Sports will gain access to a comprehensive esports solution that brings together premium content, official data, and top-tier streaming technology. DATA.BET will provide its full esports suite, including its odds feed and versatile Multi Widget, which integrates Scoreboards, Pitch Tracker, and low-latency live video streaming into a single seamless interface.
As a result, Pragmatic Play Sports’ customers will benefit from DATA.BET’s entire catalogue of 30+ esports disciplines, covering some of the world’s most popular titles such as Counter-Strike, Dota 2, EA Sports FC, Valorant, and League of Legends. Additional disciplines will be introduced in upcoming phases through 2026.
This partnership equips Pragmatic Play Sports with high-quality, reliable esports content, supported by strong infrastructure and smooth integration, meeting the growing demands of both operators and players.
Otto Bonning, Head of Sales at DATA.BET, commented:
“This is a long-term partnership in which we will grow together in the esports space, delivering a strong and revenue-generating product to Pragmatic Play Sports and their clients. We are excited to collaborate with such a forward-looking team and continue providing tools that drive global growth. For DATA.BET, this project reinforces our strategy of offering modular, scalable integrations to leading global partners.”
Gareth Crook, SVP of Sports at Pragmatic Play, added:
“We are delighted to expand our new esports product in collaboration with DATA.BET. This partnership delivers a complete esports solution powered by official data, ensuring operators benefit from reliable pricing, extensive event coverage, and strong market uptime. Alongside this, Pragmatic Play provides a premium suite of managed services – including esports trading and risk management – to give operators the confidence and support they need. Esports is one of the fastest-growing betting verticals worldwide, and this launch strengthens our commitment to an official-data approach while adding a dynamic new product to our extensive portfolio.”
This collaboration marks another milestone in DATA.BET’s roadmap to scale esports accessibility across the global betting industry.
