Evenbet Gaming, a leading online poker software provider, continues to strengthen its presence in Latin America through strategies focused on personalizing the player experience and adapting to local regulations.
In a recent interview, Julia Panina, Chief Product Marketing at Evenbet Gaming, highlighted the key factors driving the growth of online poker in the region. The company has identified that product localization, along with an optimized user experience, are essential for attracting and retaining players in diverse markets such as Brazil, Mexico, and Peru.
“Each market has its own particularities, and at Evenbet Gaming, we ensure that we offer flexible solutions tailored to the needs of each operator. Regulation is a key aspect, but so is innovation in tools that enhance player interaction and engagement,” explained Panina.
The company has developed an advanced platform that allows operators to customize tournaments, bonuses, and game structures according to each market’s preferences. Additionally, integrating with other iGaming verticals, such as sports betting and online casinos, has been a successful strategy to provide a more comprehensive entertainment experience.
With the increasing regulation of the sector in Latin America, Evenbet Gaming remains committed to developing technological solutions that meet the standards required by regulatory bodies, ensuring a secure and reliable environment for both operators and players.
You can watch the full interview here:
