Technological Solutions and Affiliate Marketing: Renzo Escalante from WA.Technology on Digital Gaming Play
June 28, 2024 | Exclusive Content
As part of the Peru Gaming Show 2024, Digital Gaming Play, the podcast of Digital Gaming News, had the honor of interviewing Renzo Escalante, Regional Marketing Manager of WA.Technology and CEO of Clases Play. During the interview, Renzo shared valuable insights into the technological solutions his company offers to the gaming industry, especially those designed for the Peruvian market.
Renzo explained that WA.Technology provides both comprehensive and individual solutions for various operators in the region. He emphasized the importance of their alliance with Latam Entertainment, which allows them to have a deep understanding of audiences and offer personalized and scalable solutions.
Furthermore, Renzo highlighted the relevance of events like the Peru Gaming Show for the growth and visibility of brands in the gaming industry. He noted that this fair, being one of the oldest and most prestigious in the region, allows companies to reach a wide range of operators from across Latin America.
Finally, Renzo discussed the powerful marketing tool that WA Technology’s affiliate solution represents, especially in a competitive market like Latin America. He mentioned that countries such as Brazil, Mexico, Peru, Chile, and Colombia are showing great potential in the gaming industry, and WA.Technology is prepared to offer the best options to operators, in line with the new regulations in Peru.
Through this interview, Digital Gaming Play reaffirms its commitment to showcasing impactful industry insights while celebrating innovators like Renzo Escalante, who are shaping the future of gaming in Peru and beyond.
Enjoy the full interview
