Associations

SIS Partners with Bitville Gaming to Accelerate Progress in Africa

May 24, 2024

SIS (Sports Information Services) is pleased to announce a strategic agreement with Bitville Gaming to deliver its products to sportsbooks across regulated markets in Africa. This collaboration will cover premium racing content featuring over 65,000 horse and greyhound racing events annually, round-the-clock Competitive Gaming products (eBasketball and eSoccer), and Numbers draws, including the original 49’s live draw, significantly enhancing SIS’s reach across Africa.

SIS has worked alongside Bitville Gaming to develop region-specific iframes for its popular betting content, providing a clean, attractive, and engaging front end with much quicker integration. As a leading specialist in B2B products, Bitville Gaming offers a comprehensive retail and online betting solution for betting operators and platform providers, including a large selection of state lotteries.

Joe Andrews, Head of Sales – Africa at SIS, commented:

“We have made great strides recently in the African market and this is a deal that will help us to supercharge our progress across regulated markets. Bitville Gaming has great reach and in taking all of our products, we believe we can serve its operator partners with compelling, 24/7 entertainment.

“The new iframe that has been designed is also perfect for engaging with the huge number of live numbers draws fans in the region.”

Andrew von Hoesslin, CEO at Bitville Gaming, added:

“We are always looking for new products to offer to our operator partners and the portfolio provided by SIS is full of richly engaging products. From racing to competitive gaming and live numbers draws, this agreement enables us to give operators and their players a range of entertainment options that are proven to appeal to African audiences.”

This partnership promises to offer a wide range of entertainment options and an enhanced betting experience to operators and players across Africa, reinforcing both companies’ commitment to innovation and customer satisfaction in the African market.

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