AnnoucementAppointment

Peter Camden announced as new competitive Gaming Product Manager at SIS

May 16, 2024

SIS is pleased to announce the appointment of Peter Camden as Competitive Gaming Product Manager, tasked with leading the evolution of the company’s growing Competitive Gaming product proposition.

Camden brings a wealth of experience to the role, having spearheaded sportsbook product development at several leading companies over the last 20 years. In his role at GIMO, he was responsible for the successful launch of an in-house developed global sportsbook platform and the seamless migration of over 15 countries to a new CMS and front-end product.

The new Product Manager also has experience in senior trading roles at betFIRST and Mybet. His arrival at SIS comes at an exciting time for the company, having recently signed a global distribution deal for its popular Competitive Gaming product portfolio with Genius Sports.

Developed specifically for sportsbooks, SIS’s Competitive Gaming product includes the H2H Global Gaming League. This offering provides operators with round-the-clock content, delivering over 150,000 highly competitive, short-form events per year in eSoccer and eBasketball. The end-to-end solution offers significant margins, with operators benefiting from markets and bet types familiar to current sports bettors.

Camden’s appointment coincides with the expansion of the Competitive Gaming product to three streams in both eBasketball and eSoccer, in anticipation of expected growth in the US market.

Adam Conway, Head of Competitive Gaming at SIS, expressed:

“We are delighted to welcome Peter to SIS. His experience and expertise will be invaluable in strengthening our Competitive Gaming offering at a time when we continue to make strides in regulated markets globally.”

Peter Camden, the new Competitive Gaming Product Manager at SIS, commented:

“I am excited to join SIS and lead the Competitive Gaming division. The company’s eBasketball and eSoccer products are industry leaders, and I look forward to taking this content offering to an even higher level for our operators and bettors.”

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